Social media marketing for small to medium sized businesses
if you’re not casting, your not catching!
We use the fishing analogy because it illustrates the point that there is a virtual lake full of potential catches right at your finger tips. Social Media is a great opportunity for you to cast a wide net where you can accomplish several things. You can build your brand with great branded content, you can meet and interact with potential customers and you can promote your goods and services on these sites.
Hickman Designs can set up your branded accounts, create engaging content or school you on the how-to’s of Social Media.
MEET POTENTIAL CUSTOMERS WHERE THEY HANG OUT ON THE WEB
With the increasing use of social media on a global scale, your business has a great opportunity to engage potential customers and expand the reach of your brand. Hickman Designs can help you come up with a plan to reach the right demographic and to set up concise, consistent messaging for your business.
social media ads help you reach the right customers
Targeting a specific group of customers can be accomplished with ad programs offered by several of the bigger social media sites. Facebook Advertising can be refined to reach specific geographic groups, you can target age demographics and you can set up your ads to be seen by potential customers with specific interests. Hickman Designs can show you how to do this or set-up targeted ad campaigns for you.
utilizing social media is good for your website
Again, think of your website as an Octopus. Your website is the body of the Octopus and your digital marketing efforts are the tentacles of the Octopus grabbing up customers and leads to feed the beast. When you utilize an effective social media strategy, you are driving traffic to the core elements of your business, improving your search results, building brand recognition and engaging with potential customers. Feed the beast!